Sam Pepper Fashion Promo Model Shoot in London

A couple of weeks ago I had the great pleasure of photographing former Big Brother house mate Sam Pepper.  We met up on a rather cold and cloudy day  in London and spent the next 4 or 5 hours together shooting in various locations around London.  We tried to get a good mix of both some model agency type of photographs as well as some fun shots.  A couple of the fun shots were a ton of fun to take and I could easily see being the type of thing that Sam does more of, especially in adverts for hats or shoes or something along those lines.  Below are some of the photos from the day and I will comment on each one as we go…enjoy!!!

The above shot was the very first shot that I edited from the shoot.  At the time it was my favourite from the shoot as I really love the lighting in it.  We tried to capture Sam just as he jumped and made contact with the wall.  We nearly got it on this one, but both the lights fired making it a great image.

This image we nailed the timing…only 1 light fired and the light camera right didn’t fire.  I like it, bit more moody than the previous shot and am very pleased with the timing on me pressing the shutter!!  What we were trying for was something that you could see used in a shoe advert photography, or something along those lines.  I think we nailed it.

The above photograph was one of those moments were a through just pops into your head and it works.  Later in the photographs you will see a similar picture in which we wanted Sam to act like he was pushing the camera away.  Having a 10mm fisheye on the camera when this was done, I said to just grab the lens with both hands and lets see what happens.  The moody lighting that I did with the light below Sam really adds to the drama of the photograph and I love the shadows that it has cast on the wall behind him.  This shot was intended more as a promotional photography type of image.

One of the first model type of shots that I edited from the shoot.  I was going for a hat advert photography with this one (as Sam is always wearing a hat I thought this was a no brainer!!)

I ruined a pair of trousers getting the above shot here, but it was well worth it.  We just kind of stumbled accidentally upon this location and when I lied on the ground for a different perspective we found something that made a great photograph.  The angle of the shot really accentuates the pillars and beams that Sam is posing on and makes for a great fashion photography shot.

One of the very few plain head shots that we did on the day.  I wanted to make sure that we got at least one to show the structure of Sam face.

Another Fashion photography shot that was at the same location as the preceding two shots.  Sam was a natural in the posing and really could make a good fashion model if that is a route he wanted to do down.

Same location again, this one was intended to be both a fashion photography shot as well as a promotional photography shot.  I pulled this pose out of my band promo photography playbook and we ran with it.  It suits Sam well and really made it into a fashion shot.  The only draw back with the location that was used in these shots was that it was on a rather busy road.  This meant I really couldn’t properly set up my lights as we would have drawn a lot of attention and then people would have probably started to recognize Sam.  So I had a friend hand hold one light for me…just wish I could have gotten a second light in some of these!

This shot was made with a advertisement in mind…hence all the dead space on the left.  We also loved the texture and feel of the wall and this shot would probably make for a good had or shirt advert.

Another promotional photography shot…and again it’s a style that I use a lot in band promotional photography…but this style really suits Sam and I wanted to make sure we captured the essence of Sam…and I think we did a good job.

The shot that inspired the one from before.  This was Sam’s idea and I think it worked awesomely…again, this image had more straight forward lighting and isn’t as dark and moody as the other, but it works well.

We did a lot of hat advertisement type of photography if you can’t tell!!

Another editorial promotional photography type of shot.  I wanted to get something that I could image alongside an article about Sam in say Rolling Stone or something….

Just a fun shot.

A pretty standard model/fashion photography shot.  This was getting towards the end of the shooting and we wanted to try and get more relaxed shots.

The hoody really brings out a new person in Sam…he just looks totally different in my opinion.  With that in mind, I went to a single light for this shot and placed it well to one side to get a very dark and moody shot.

With the hoody on, I thought we needed to get the tattoos out.  This made for a great fashion, editorial type of photography shot. As seen in the next two shots as well.

This was one of the first shots that we did on the day and we wanted to just try and get a casual fashion, model shot in a grungy location.

We then had some fun and captured Sam…well, being Sam!!!  Or superman!  😀

This was done purely with an advert in mind, or an editorial piece.  I wanted to capture a relaxed, thoughtful Sam.

This was the original stuck on the wall shot that you first saw.  While I love the angle I got the shot on, I still prefer the other location to this one..but the angle and Sam expression really make this a fun shot.

We had to get that classic Pepper look!!

This shot was a lot of fun and made all the people walking by us in the stairwell wonder what we were doing.  My thinking here, again was editorial.  I wanted something that I could see alongside an article about Sam that would also expose his personality.

A great fashion model shot that has the feel of an advert geared towards students for some reason.  I really like this shot, the expression and lighting I think are great and I felt we nailed a good shot her.

So there you have it….a few of my favourites from the shoot with Sam Pepper.  He was great to work with and made for a very fun day out in London.  If you are interested in any editorial, fashion, promotional, or commercial photography please feel free to contact me.  I am based in Suffolk East Anglia but will cover anywhere in the UK.


Join the discussion and tell us your opinion.

Tracy Willis
April 19, 2011 at 11:28 am

Absolutely superb!!! What a fantastic set of images anyone would be proud to have taken!

richard p walton
April 19, 2011 at 11:31 am

Great shots mate! well done

April 19, 2011 at 2:48 pm

Great set George- love them all

April 26, 2011 at 7:26 pm

some really great shots there. clearly good at what you do. Sam must love them.

April 26, 2011 at 7:38 pm

wow amazing pics

April 26, 2011 at 8:36 pm

Urghhh you just wanna snog him!! Hahaa sexy thangg! 😉 xx

September 13, 2011 at 8:41 pm

I love these pictures of Sam
Some of them have really captured him as a person
But I think you should of used some lighter backgrounds to make him stand out a bit more

Well done 🙂